The Specialist Broker Team Powering NetRent Landlords Into 2026
Over the last three days, we’ve set the foundations:
-
Day One: Why this 20-day series matters for your 2026 finance strategy
-
Day Two: The new landlord finance landscape — and why it’s riskier to go it alone
-
Day Three: Why experienced landlords now rely on expert support instead of “shopping around” themselves
Today, we open the door and take you behind the scenes with the team at the heart of our finance support: DNA Financial Solutions.
For three years, DNA have been the engine room behind the mortgage and finance solutions we help landlords secure — and NetRent is delighted to be fully committed to working with DNA throughout 2026.
If you’re going to trust us with your portfolio finance, you deserve to know exactly who’s doing the heavy lifting, why they’re trusted, and how they work.
Let’s take a closer look.
1. Who Are DNA Financial Solutions?
DNA Financial Solutions are a specialist broker with a highly experienced in-house team dedicated exclusively to property investors and landlords.
They don’t handle car loans.
They don’t do high street banking.
They don’t dip in and out of buy-to-let as a side service.
Instead, they focus on one job:
Finding the right finance for landlords — from simple single-lets to complex portfolios.
And that’s why we work with them.
DNA’s expertise covers:
-
Standard buy-to-let
-
Remortgaging and refinancing
-
HMOs and multi-unit blocks
-
SPV and limited company borrowing
-
Portfolio restructuring
-
Bridging loans for auction, refurb or fast completion
-
Refurbishment and light development finance
Whether a landlord owns one property or hundreds, there is someone on the DNA team who specialises in that category of lending.
That matters — because in 2026, the “one-size-fits-all” broker model just doesn’t cut it anymore.
2. Why NetRent Chose DNA — and Stays With Them
After 20+ years supporting landlords, we’ve worked with many brokers.
We see what good looks like, and we know the difference between:
-
a broker who takes your details
-
and a broker who understands how to structure your finance properly
Our partnership with DNA continues year after year because they consistently deliver on three non-negotiables:
✔ Expertise
Every case goes to the right specialist — not whoever happens to be free.
✔ Accuracy
Criteria, affordability, lender appetite and underwriting expectations are all checked before submission.
✔ Communication
Landlords stay informed, cases move quickly, and avoidable delays are eliminated.
This is why we’ve committed to working with DNA throughout 2026 — landlords deserve this level of professionalism, not guesswork or shortcuts.
3. What Happens When NetRent Sends a Landlord to DNA?
Most landlords assume their finance journey begins the moment they speak to a broker.
But with NetRent + DNA, there’s a crucial step before that.
Here’s the real process:
Step 1 — You speak to NetRent first
You tell us what you’re trying to do:
-
Buy
-
Remortgage
-
Consolidate
-
Release equity
-
Finance an HMO / MUFB
-
Arrange bridging for speed or refurb
-
Restructure a large portfolio
We ask the right questions so you don’t waste time repeating yourself.
Step 2 — We assign your case to the correct DNA specialist
This is where the value begins.
DNA have different advisers for different finance categories.
Your enquiry is matched to the right expert.
No guesswork. No generic advice.
Step 3 — DNA assess the case properly
Before anything is submitted to lenders, DNA check:
-
Which lenders fit your structure
-
Which products make strategic sense
-
Which affordability tests apply
-
What underwriting challenges may arise
-
Whether timing and sequencing matter
-
How your wider portfolio affects this application
This prevents costly mistakes and declined applications.
Step 4 — You get tailored options, clearly explained
DNA outline the products that fit your situation, highlight trade-offs, and explain why certain lenders will or won’t work.
This is where landlords tell us they finally start to feel in control again.
Step 5 — NetRent stays involved throughout
We monitor communication, ensure you’re being updated, and make sure the service experience matches our standards.
You’re never passed off and forgotten.
4. The Power of a True In-House Specialist Team
What sets DNA apart is not just the range of lenders they work with — it’s the structure of their team.
Unlike broad-market brokers who handle whatever walks through the door, DNA have experts for very specific landlord needs:
✔ Single-let specialists
Great for first-time landlords or small portfolios.
✔ Portfolio specialists
Perfect for landlords with multiple lenders, staggered expiries and complex structures.
✔ HMO/MUFB specialists
They understand licensing, valuation methods and lender concerns.
✔ Bridging specialists
For auction deals, refurb projects and fast purchases.
✔ SPV/limited company specialists
Who understand how structure impacts finance (with landlords taking separate tax/legal advice).
This structure means:
-
Your case is handled by someone who deals with your type of situation all day long.
-
You’re not educating the broker — they’re guiding you.
-
Your finance decisions support your 2026 strategy, not just your next transaction.
5. Why This Matters for Your 2026 Finance Planning
2026 will not be a year where landlords can afford to be reactive.
Proactive, strategic finance support will be essential.
Working with NetRent + DNA ensures:
✔ You’re understood, not rushed
We take time to understand your goals, structure, portfolio and timeline.
✔ You get accurate, strategic options
No generic advice.
No “computer says no.”
Just smart, market-aware solutions.
✔ You avoid costly mistakes
Declined cases, mismatched products and timing errors can cost landlords thousands — or block future growth.
✔ You get best price + best product + best service
This isn’t marketing language.
It’s the outcome of a well-structured, well-managed partnership.
6. What You Should Do Today
If you’re planning any finance activity in 2026 — buying, refinancing, restructuring or raising capital — the earlier you start talking to us, the better the outcomes.
Here’s how to begin:
1. List your current properties and mortgages
Just the basics: lender, rate, expiry, value.
2. Tell us your plans for 2026
Growth? Remortgage? Release equity? Reshape your structure?
3. We’ll connect you with the right DNA specialist
The sooner we understand your situation, the stronger the strategy we can build for you.
Talk to NetRent About Your 2026 Finance Plans
Telephone: 01352 721300
Email: support@netrent.co.uk
Whether you’re planning your first purchase or restructuring a 150-property portfolio, we’ll make sure you speak to the right expert.